18 Feb, 2020
Lacoste selected CJ Affiliate to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive adoption with luxury consumers.
Within six months of being live in the CJ network, Lacoste experienced:
Objective 1: Grow affiliate program revenue through on-brand publisher relationships
CJ Solutions Used: Content Certified Network, Item Based Commissioning, Placements Marketplace, Content Expertise
Objective 2: Create data-driven efficiencies in Lacoste’s affiliate program
CJ Solutions Used: PID Commissioning, Data Science, Content Expertise
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For more information about working with Lacoste in the CJ network, reach out to CJ_Lacoste@cj.com, or apply to their program directly via the CJ Account Manager.
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