CJ Solutions

Elevate Your Brand with CJ Influence

CJ Influence is a comprehensive end-to-end influencer solution encompassing discovery, management, tracking, and analysis for seamless integration.
Let's Connect Explore Growth Stories
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CJ Solutions

Elevate Your Brand with CJ Influence

CJ Influence is a comprehensive end-to-end influencer solution encompassing discovery, management, tracking, and analysis for seamless integration.
Let's Connect Explore Growth Stories
Woman making peace sign with her hand

92%

of consumers trust other people more than brand messages
New York Times & Nielsen

71%

of 18-54 year-olds made influencer-driven purchases
Hubspot Blog Research, Consumer Trends Report Global survey of 600+ consumers in Jan, 2023 among social media users

$143B

estimated influencer marketing revenue by 2030
USD, Grand View Research

Elevate with CJ Influence

There is a Gap in the Content Creator Market

  • Incomplete discovery tools lacking key social and performance insights.
  • Inaccurate performance tracking in campaign management tools.
  • Deficiency in achieving outcome-based results due to limited experience.

Bridging the Gap with CJ Influence

  • Junction of social and performance data, including proprietary CJ data.
  • Comprehensive and precise tracking across channels and throughout the customer journey.
  • Tenured experience driving results and creating an integrated strategy.

Trusted by the World’s Largest Brands

Don’t just take our word for it. Check out our client case studies to see why 2X as many IR500 brands choose to work with us compared to our nearest competitor.

CNN Meredith Ziff Davis LTK Magic Links Mavely NBC Universal Perlu Pop Sugar Shopstyle Stylish Curves A360 Media Bower Power Conde Nast Creator IQ Find Your Influence Hearst Hitha How Does She happily eva after
CNN Meredith Ziff Davis LTK Magic Links Mavely NBC Universal Perlu Pop Sugar Shopstyle Stylish Curves A360 Media Bower Power Conde Nast Creator IQ Find Your Influence Hearst Hitha How Does She happily eva after

Our Tech, Data, and Expertise. Your Brand Growth.

"Whether you run your own campaigns, are an agency partner, or are looking for bespoke white-glove service, CJ Influence has you covered."

Immense Network

CJ Influence is your connection to a larger, more varied network made up of content creator networks, media partners, and the CJ Influence community. This means that your brand has a larger pool of partners and can forge strategic partnerships based on your goals.

Recruit Partners

Discover influencers and content partners through our powerful in-platform recruitment tool. Search using keywords and preferred promotional methods such as blogs or social platforms. Gain valuable insights into audience metrics, including social following, engagement, impressions, and more, all powered by CreatorIQ.

Increase Reach

CJ Influence utilises Fluency, a best-of-class tech platform and database bespoke to Publicis Groupe. Fluency gives us unparallelled access to over 25M influencers, with brand safety, compliance, and fraud detection at the forefront. We combine Fluency with our proprietary data to track campaigns and measure the ROI of your influencer efforts.

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Comprehensive Tracking

Not only do we track KPIs such as impressions, clicks, and revenue—our Customer Journey reporting provides visibility into the complete consumer journey across channels, allowing you to understand how your influencer and content partnerships contribute to your overarching brand goals.

In-Depth Reporting

Only seeing sales and clicks limits your understanding of consumer intent, ultimately limiting your overall marketing strategy. Gain valuable transparency into metrics like originating device, originating platform, new vs existing consumers, the number of partners in the consumer journey, and much more.

Competitive Benchmarking

Verticalized benchmarking across retail, travel, finance, and network service sectors allows you to leverage share-of-voice and share-of-wallet insight to understand where you fall within the competitive landscape. Competitive Publisher Indexing lets you monitor the relative effectiveness of your content creator relationships, compared to similar Advertisers.

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Perlu

Perlu is CJ’s professional, collaborative global community for brands and influencers, with a focus on people over profiles. Through a vibrant network of engaged influencers on Perlu, synced with CJ's trusted partnerships, together we craft the ideal formula for your influencer-driven success.

Packs

Perlu’s live community of highly engaged influencers becomes easy to navigate through packs—custom micro-communities organized by influencers and brands based on shared interests.

Focus Groups

Leverage the influence of Packs to engage with influencers, gaining valuable insights into audience preferences, resonating content, and brand-audience dynamics. Our focus groups provide a direct line to influencer perspectives, enabling strategic, influencer-centered brainstorm sessions that fuel well-informed targeting strategies.

 

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Our Services

CJ Influence offers custom white-glove influencer marketing services, combining technology and experts, with a focus on measurement.

Strategy & Planning
  • Creator ideation
  • Distribution strategy 
  • Campaign brief creation
  • Content calendar creation
Identification & Activation
  • Influencer identification & qualification
  • Brand review & approval
  • Negotiation
  • Contracting
  • Influencer onboarding
  • Content auditing 
Measurement & Optimisation
  • Implementation of best practises based on KPIs
  • Full CJ reporting suite
  • Optional brand study
  • Campaign recap, including overall analysis and achievements
  • Paid social amplification
  • Future planning

CJ Influence Growth Stories & Insights

Explore this curated collection of case studies, strategies, and best practises to get a taste of how we can help you achieve your influencer marketing goals.

View Influencer Posts on Junction arrow
Article
The Era of Authenticity for Brands
Read More
Case Study
Lacoste Grows Key Content Relationships
Read More
Article
CJ Acquires Influencer Networking Platform Perlu
Read More
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Our favourite thing about working on CJ Influence Campaigns is that every campaign is personal. No matter the brand—big or small, new or established—each partnership we’ve had through CJ is carefully planned out, excellently communicated, and successfully executed due to all the hard work that goes on behind the scenes. Nicolette McKinlay, Brand Partnerships, How Does She (@howdoesshe)
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CJ’s onboarding process elevates what it means to be a 'best network'. At American Media, we still actively choose CJ over other affiliate networks when possible and encourage advertiser partners to as well, both those advertisers currently participating in affiliate and those from our AMI digital campaigns looking to get into the field. I'd encourage any publisher to begin their sub-affiliate migration to networks with CJ. Kara Kamenec, Senior Director E Comm at American Media (US Weekly, Men’s Journal, InTouch)
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I absolutely LOVE working with the CJ team! Hearst StoryStudio (@hearst)
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The CJ Influence campaign successfully created awareness about our NaturalFit®Feeding line. The engagement rates meet our goals and customer feedback is paramount. Chicco Shop
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CJ is by far the easiest platform to get started and navigate once live. The CJ team has been incredibly responsive and quick to content-certify our programme. We are recommending CJ to all advertisers that we work with now! Great Pet Media (@dogsofinstagram)
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I've loved working with CJ on campaigns for my blog. Each campaign was tailored to my voice, so it was authentic and fun! Katherine Younger (@katheats)

Elevate Your Performance with Content Creators

Ready to take your brand's reach and influence to the next level? Fill out the form below to get started with CJ Influence.