The summer shopping calendar now starts earlier than ever.
AI-influenced discovery, mobile-first buying, and value-first purchase decisions are reshaping how shoppers move from awareness to purchase.
The CJ Summer 2026 Industry Insights Report delivers data-backed guidance for capturing the season's biggest opportunities across Prime Day, Independence Day, and the compressed deal window that now connects them.
What you'll learn
- Pinpoint the highest-value spring moments and align your partner strategy to each one's shopper intent moments
- How experience-led gifting and non-physical purchases are reshaping priorities for Mother's Day, Father's Day, and Graduation
- Ways to capitalize on Memorial Day's deal-seeking behavior by building stackable offers that keep you competitive when shoppers aren't brand loyal
- How to position your brand for AI-powered discovery and mobile-first travel research
- Programs to activate the right mix of cashback, loyalty, content, and influencer partners at the moments that drive conversions