Consumer spending patterns shift dramatically each spring, and this is particularly true in '26.
AI-influenced discovery, gifting, and value-first purchase decisions are reshaping how shoppers move from awareness to purchase.
The CJ Spring 2026 Industry Insights Report delivers data-backed guidance for capturing the season's biggest opportunities across Mother's Day, Father's Day, Graduation, Memorial Day, and spring travel.
What You'll Learn
- Pinpoint the highest-value spring moments and align your partner strategy to each one's shopper intent moments
- How experience-led gifting and non-physical purchases are reshaping priorities for Mother's Day, Father's Day, and Graduation
- Ways to capitalize on Memorial Day's deal-seeking behavior by building stackable offers that keep you competitive when shoppers aren't brand loyal
- How to position your brand for AI-powered discovery and mobile-first travel research
- Programs to activate the right mix of cashback, loyalty, content, and influencer partners at the moments that drive conversions