CEO opening remarks

Three paths, infinite journeys

Santi Pierini shows how buying has split across three paths to purchase, and why trust is what turns performance marketing into growth that lasts.

Connected Commerce

One strategy to win across all three paths

Four CJ experts show how to bring the three paths together into one program that reaches customers with the right message whenever they're ready to buy.

Guest keynote

Becoming AI-led

Nancy Giordano shares how to build an AI-first strategy and bring your whole organization with you, while keeping the human side of your business front and center.

The future of shopping is social

Top platforms share how they're shaping social commerce

Leaders from the biggest social platforms reveal where shopping behavior is heading and what brands need to know to win with Creator Commerce.

The evolution of partnership

How brand leaders are driving growth and change

Brand leaders share how they moved partnership out of its silo and made it a central part of the marketing plan, connected to influencer, content and AI-driven discovery.

Straight from creators

How brands and creators drive real revenue together

Advertisers and creators share how they build partnerships that go beyond awareness to drive measurable sales, from choosing the right creators to paying for performance.

AI and the next answer

What to expect in 2027

GEO leaders share how AI is reshaping discovery and purchase in 2027, and where the biggest openings are for brands, publishers and creators ready to adapt.

360-AI

How CJ is transforming partnership with AI everywhere

See how CJ's 360-AI strategy puts AI to work across the whole partnership ecosystem, the results clients are already seeing and what's coming next on the roadmap.

No passport required

How partnership leaders develop winning global programs

Partnership leaders share how they built successful global programs, and how to know when to adapt to local culture and when to stay true to your brand.

Evolving from campaigns

Building creator programs that scale

Intuit TurboTax shares how adding a creator affiliate program helped connect creator activity to measurable results across the whole customer journey.

AI visibility strategies for publishers

A playbook to get seen, cited, and attract advertiser investment

Learn how LLMs choose the sources they cite and the practical steps publishers can take to build authority, earn citations and attract advertisers investing in AI discovery.

Winning AI visibility

How advertisers can measure and shape where their brand appears in AI results

Discover how CJ's AI Visibility and Optimization helps advertisers measure their AI performance, spot visibility gaps and steer partner strategy to show up where it counts.

Compliance that works

Five actions to protect your brand and build stronger programs

Five practical steps to spot risk early, keep partners accountable and tie payments to real value for sustainable growth.

CJ Wallet

A new door into your customer's world

See how CJ Wallet lets shoppers save offers to their phone and convert when they're ready, creating a high-intent path to purchase.

CJ Creator Storefronts

Powerful new commerce destinations for creators

See how a single shoppable destination for each creator drives more sales than one-off links, and feeds attribution straight back to your brand.

Diversify your creator mix

Deliver scale with micro and nano creators

A practical playbook for activating trusted creators through seeding, from matching products to creators to measuring the results that really count.

Brand safety at creator scale

How to ensure quality and compliance in creator marketing

Learn how CJ uses AI to keep creator content on-brand in near real-time, so you can scale creator activation without scaling the risk.

Social search

Winning the TikTok Shop opportunity

A practical look at how CJ helps brands sell through TikTok Shop, with real performance data from programs running today.

Every moment that counts

How CJ's expanded partner ecosystem reaches customers at each stage

Follow one traveler from first idea to post-booking and see how brands use CJ's growing partner ecosystem to reach customers at every stage of the journey.

Proving incrementality

How to use customer journeys to measure true program impact

CJ and Capital One Ad Solutions share holdout test results that track where customers go when a publisher is removed, giving you a clearer view of each partner's real value.

CJ's publisher playbook

More ways to earn, less friction to get there

See what CJ has already launched and what's coming next to help publishers earn more, protect their revenue and get support from teams that act as growth partners.

From data to revenue

How publishers can leverage audience intelligence for growth

A practical walkthrough of CJ's Publisher Audience Commissioning, showing how publishers can turn audience insights into new revenue.

Going international

How to adapt partner strategy for new markets

Everything you need to know before expanding into new markets through partnerships, from budget to strategy and execution.

From tracking gaps to complete performance visibility

Using complete integrations and reconciliation to capture the full value of affiliate

See how new CJ tools measure the sales that go untracked due to consent rules and browser changes, so you can show the true value your partners drive.

From tracking gaps to complete publisher value and accurate compensation

How complete integrations and reconciliation improve results

Learn how new CJ tools make more of your contribution visible, and the simple steps publishers can take to improve tracking and become the partners advertisers rely on.

Beyond the rate card

Turn publisher media into budget-ready growth opportunities

Discover practical ways publishers can package and price their media so it's easier for advertisers to approve.