CJ Affiliate by Conversant Publishes 2016 Holiday Intelligence Report
Affiliate Insights and Strategies for the 2016 Holiday Retail Season
SANTA BARBARA, CA, October 5, 2016—CJ Affiliate by Conversant ®, a leading global affiliate marketing network, today announced the launch of its 2016 Holiday Intelligence Report.
Each year, this highly anticipated report provides affiliate marketing strategies for retailers looking to capitalize on the holiday shopping season. The 2016 Holiday Intelligence Report draws upon 2015 holiday sales data from CJ Affiliate's network of more than 3,000 advertisers and 30,000 publishers.
In this report, CJ Affiliate examines:
- The distribution of holiday sales by desktop, smartphones and tablets across CJ Affiliate's global network
- The growing impact of mobile devices on the peak shopping sales periods
- Retail sales performance by publisher types
- Holiday sales trends in the US, UK and Germany
"Retailers in many sectors lean heavily on the affiliate channel to drive customers and sales to their holiday promotions," said CJ Affiliate Strategic Insights Director Sandrine Thompson. "This Holiday Intelligence Report not only provides network benchmarks for holiday retail sales from 2015, it also analyzes these trends and provides strategies so advertisers and publishers can optimize their affiliate programs for the 2016 holiday sales season."
Click here to download the complete 2016 Holiday Intelligence Report.
About CJ Affiliate by Conversant
CJ Affiliate by Conversant (formerly Commission Junction) is a leading global affiliate marketing network, specializing in pay-for-performance programs to drive results. Our network helps to create connections amid millions of online consumers daily by facilitating equitable, lucrative relationships between advertisers and publishers. Many of the world's most recognized and specialized brands run their affiliate programs on CJ's platform. For more information, please visit www.cj.com.
Conversant® is a leader in personalized digital marketing. Conversant helps the world's biggest companies grow by creating personalized experiences that deliver higher returns for brands and greater satisfaction for people. We offer a fully integrated personalization platform, personalized media programs and one of the world's largest affiliate marketing networks—all fueled by a deep understanding of what motivates people to engage, connect and buy. For more information, please visit www.conversantmedia.com.