CJU25 On-Demand

The Connected Commerce Experience

CJU25 brought together the brightest voices in affiliate, influencer, marketplaces and lead generation. Now, you can watch every keynote, panel and Discovery Lab on demand. Explore the full library and discover how connected commerce is shaping the future of performance.

Main Stage Discovery Lab

Highlights

From packed keynotes to hands-on discovery labs, CJU25 was all about showing how connected commerce is taking shape right now.

Watch our CJU25 highlights and see how the best in Affiliate, Influence, Leads, and Marketplaces are already reshaping the customer journey.

Main Stage

Relive the big-picture strategies, leadership perspectives and keynote moments that defined CJU25.

CJU25 Highlights

Watch our CJU25 highlights and see how the best in Affiliate, Influence, Leads, and Marketplaces are already reshaping the customer journey.

CEO Welcome

The Connected Commerce Platform

Santi Pierini reveals CJ’s vision for unifying affiliate, influencer and marketplace into a single growth engine.

The Power of a Connected Platform

From Fragmented Touchpoints to Measurable Growth

Kelly Merkel & Angela Ballard chart how today’s shoppers move fluidly across channels and how CJ helps brands connect the dots.

Creators Unleashed

Your 2026 Growth Engine

Advertisers and creators discuss what it takes to drive measurable sales in the fast-changing world of TikTok, Instagram and beyond.

Connected Commerce Revolution

How Affiliate Strategies Power Retail Media Success

Discover how affiliate strategies are fueling the rise of retail media, creating measurable, connected commerce growth.

Navigating the Measurement Maze

Defending and Growing Your Budget

Learn how smarter measurement proves incrementality, defends spend and unlocks new growth in your program.

The Audience Advantage

Orchestrating Reach, Relevance, and Results Beyond the Affiliate Channel

Learn how advertisers can tap into publisher audiences at scale, without losing control of brand safety or measurement.

Beyond the Brief

How Agencies and Publishers Are Redefining Lead Generation Together

What happens when advertisers, agencies and networks stop working in silos? This panel reveals how Aramco, Kinesso, and CJ transformed an 8-day pilot into 850K booked leads by embracing transparency, speed and governance.

Beyond Borders

Scaling Smart in a Disrupted Global Market

From luxury fashion to global travel, leaders from EssilorLuxottica, Mytheresa, Trip.com and GetYourGuide reveal how they navigated COVID shocks, tariffs and volatility by leaning on affiliate partnerships.

Turning AI Discovery into Commerce

Trust Is the Ranking Signal

AI has collapsed the gap between intent and purchase. Learn why trust has become the new ranking signal and how CJ turns discovery into measurable commerce.

Discovery Lab

Explore practical deep dives with experts and clients, from global expansion and AI to influencer commerce, these sessions give you the playbooks to act now.

AI-Empowered Marketer

Make Smarter, Faster Decisions

Explore how CJ's AI powers smarter forecasting, benchmarking and partner recommendations to drive faster growth.

Leads That Convert

The Missing Link Between Media Spend and Revenue

See CJ's lead generation solution in action: turning demand into qualified sales at global scale.

Scale Or Stale?

Why Partner Diversity Is Your Next Growth Lever

Discover why bold scaling strategies separate thriving programs from those stuck in neutral.

From Scroll to Sale

Mastering TikTok Shop

Learn how CJ is helping reshape how creators monetize, how brands drive measurable results, and how content converts across every channel.

Global Expansion Playbook

Scaling Affiliate Across Borders

Get step-by-step guidance for scaling your affiliate program across borders, from setup and personalization to measurement.

The Measurement Mandate

Empowering Partners to Justify Affiliate Spend Now

How to move beyond last-click and build incrementality, MMM and cross-channel accountability into your program.

Optimizing for AI

How to Stay Discoverable in the New Era of LLMs

Learn hands-on tactics for advertisers to prepare their programs for the AI-driven future of search and shopping.

Bridging the Gap

Publisher Strategies That Attract Brand Investment

Advertisers and publishers share strategies for building stronger, more transparent partnerships.

CJ's 'Secret Service'

Why Compliance Is the Engine of Trust and Growth

Learn how transparency and enforcement protect advertisers, publishers and programs.

Creators Who Convert

Unlocking the Signals that Drive Sales

Discover what separates creators who drive clicks from those who drive sales, and how to find them.

Beyond the Transaction

Unlocking Publisher Audience Value in the Connected Commerce Era

Today's shopping journey is messy and unpredictable. Learn how to turn that chaos into opportunity by uncovering audience value beyond the transaction and expanding revenue without new traffic.

From Affiliate to Influence

Publishers in The Retail Media Revolution

See how publishers are blending retail media, influence and commerce content to capture attention earlier in the journey, while still holding to performance.

What's Killing Publisher Revenue?

And Why CPL Might Be the Fix

Why are publisher earnings stalling? This session unpacks the hidden culprits (underpricing, fraud, weak data, and the scale vs. quality trade-off), and shows how to turn those threats into growth.

From Onboarding to Optimization

Powering Every Step of the Publisher Journey

See how AI-driven discovery, one-click deep linking, clickless code attribution, clear payment visibility and CJ Learning can transform growth for publishers and creators alike.

Commission Strategies as a Language

Turn 'Commissioning' Into a Strategic Tool

Learn how default rates, category overrides, coupon rules, PID targeting and situational commissioning combine to reward what you value.

CJ Marketplaces

Unlock Deeper Partnerships

Discover how CJ is opening up Amazon and TikTok Shop to publishers in new ways. This session unpacks new referral windows, higher commissions and instant scale.

The Performance Multiplier

Unlocking Value Through CJ's Cross-Channel Partnerships

Unlock practical partner integrations that switch on without extra dev work and drive measurable lift. From CTV on CPA and embedded checkout with first-party data to post-checkout demand, TikTok Shop sellers and Amazon growth networks.

From Awareness to Action

Influencer Marketing's Expanding Role in FinServ

TikTok and YouTube now power real financial decision-making, overtaking Google for many queries. This session shows exactly how FinServ brands can learn the ranking signals, metadata tactics and compliance guardrails needed to compete where consumers are actually searching today.

Discover the Power of Influencer Marketing

Your Guide to CJ Influence

From content to commerce, see how program design (whether gifting, UGC affiliate or full campaigns), fits your goal. With proof you can measure, discover how scalable strategies turn influence into real sales impact.

The Silent Saboteurs

How Tracking Gaps Distort Performance

Learn how browser restrictions, consent declines and app blind spots quietly sabotage performance, and discover what CJ is doing to address it.