Placements Marketplace

Automates workflow around posting, finding, tracking, and paying on media placement opportunities

Historically, managing media placements within the affiliate channel has been time-consuming, complex, and largely done off-platform—until now. CJ developed an easy, end-to-end media placement solution. 

Benefits

 

  • Transparency

    Better placement discovery; including online rate cards and packages using multiple filters.

  • Efficiency

    Single online IO form for click-to-accept, creative upload, and tracking links.

  • Accountability

    Instant payment management and automated reporting with visibility into performance by placement.

What is it?

The Placements Marketplace provides publishers a user-friendly tool to post and promote inventory, while advertisers easily discover new placement opportunities, as well as review, purchase,and track results—all in one spot.

Features

Promote & Find

Publishers create placement opportunities to promote within CJ’s entire network or a subset of advertisers—their choice.

New filters allow advertisers to search by opportunity type, placement type, publisher CID, placement name, or seasonal event.

Online Insertion Order

Using our simple online IO template, publishers control all info about placements and specify creative requirements.

Advertisers upload creative and click to accept the IO, which publishers quickly access, avoiding multiple email exchanges.

Payout & Reporting

A new transaction type for flat fees allows you to easily reconcile payments. There’s even an option for partial payments. Since we’re tracking all placement links, we’ll provide performance insights and benchmarking against previous time periods.

CJ tracks all placement links to deliver performance insights with benchmarking against previous time periods.

 

Get started!

Managed Advertisers & Publishers:

Reach out to your account rep.


Self-Managed Advertisers & Publishers:

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