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We are the global leader in affiliate marketing and preferred third party provider for financial services
Supporting financial service advertisers since our inception in 1998 has made Commission Junction a leader in understanding the sector's unique needs. We are the preferred third party affiliate marketing provider for financial services – the second largest category in our network – because of our dedication to:
- Quality and compliance
- Building long-term partnerships
- Helping clients exceed revenue goals
- Providing advanced reporting and metrics
- Ensuring sensitivity to regulatory issues
- SOX compliance
Solutions Designed for Financial Advertisers Success
Commission Junction understands that the needs of financial advertisers center on security, quality and control. We offer both expert support and key functionality to ensure the success of our clients.
Network Quality
Quality publishers producing quality leads are essential components of a financial advertiser's program. Our Network Quality team monitors the activity in our network, the CJ Marketplace, enabling affiliate programs to thrive in a secure and well-monitored network of the highest caliber publishers.
Metrics
We provide transparency by publishing relevant performance metrics within the CJ Marketplace. Advertisers can see how publishers are promoting their program, and gauge the value of their existing and potential relationships by using two key metrics – average earnings per 100 clicks (EPC) and network earnings, a rating metric reflecting the amount a publisher has earned.
Reporting
Our advanced reporting tools allow for program management in real time through data analysis of transactions, referring URLs, conversion rates, traffic quality, link performance, top performers, and outliers. Commission Junction does not collect personally identifiable information.
Brand Control
A financial advertiser's brand is their most valuable asset and we understand the importance of controlling how it is represented in the affiliate marketing space. We offer the functionality to control the marketing message, create additional terms and conditions, or enlist our brand compliance service to enhance brand control:
- JavaScript Links – Advertisers are given the choice to offer both HTML and JavaScript links, or to designate links as JavaScript-only. JavaScript links allow for strict monitoring and control of marketing text.
- Terms and Conditions – Custom terms and conditions allow advertisers to add specialized criteria to their agreement with publishers. Our legal team consults directly with the advertiser's account manager to ensure specific needs are met.
- Brand Compliance – This value-added service ensures accurate brand representation and increased program control, guaranteeing retention of customer trust and the ability to meet applicable regulations.
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